Case Study

Real Choices at the perk up
The extend is a recommendation locomotive engine which is recitationd in conjunction with former(a) business websites for the suggesting of digital media and entertainment materials, and technological products. Its purpose is to analyze the past purchases of the consumer and use the data to suggest different materials and products that the consumer could likely be fire in, some of which the consumer otherwise would not have been exposed to. The Filter was not successful on an individual basis, but in the business to business environment, it has proven itself to be very productive. However, the argufy facing the Filter now is to realize its ultimate finis of expanding its service to other industries other than the media, entertainment, and technology.
During the groups discussion, we excessively entertained the question of what factors would be influential in this finality process. We concluded that the main factors would be: consumer behavior in various market places and the usefulness or need of the service in other markets. Another question that arose during the discussion was what alternatives were available for the Filter?



We every agreed that one alternative was for the Filter to become more involved in penetrating other markets by purpose other industries that could use its data collecting abilities for service other than recommendations of products to purchase. The most obvious alternative suggested was for them to remain within its reliable market and obtain business from companies besides the ones that they currently fork over services for.
Our groups discussion of the choices facing the Filter included recommending some possibilities that they could consider in send to secern out and target other markets. One possibility is market penetration. Instead of Filter offering its services to companies who sell nonphysical goods, they should offer their services to companies who sell tangible goods. They should market their services to the retail/wholesale...If you want to get a full essay, order it on our website: Orderessay



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