“Do Celebrities Add Zing to the Brand Value ”

2.Company Profile : Mr. Noormhomed Hassam incorporated JUST n delightful in 1939 in Mumbai. Today the store has a 1500 elegant client base which is the reason of its success. Past Twenty years there has been a great amount of transition in its way of operation where professionals have been hired to draw modern byplay strategies and even the product range has gone through and through a dramatic change with new designs created specially on the lines of modern and contemnor look. JUST in Quality and FAIR in Price The brand name itself explains the scope for a creative head teacher to exercise new ideas thus serve the vision of the company. fit in to Mr Aslam Furniturewala (MD), there is no dearth of furniture shops in Mumbai. On one hand there are these high-end furniture shops offer both Indian and merchandise furniture at a price that might make one sweat. Local stores on the other hand who score low on self-assurance and reliability? Now where does this huge bosom and upper middle class fit in? The retail furniture marketplace is gone into an evolution from the carpenters to fancy variety of imported furniture, with severe cross promotions these retailers are non focus in their business strategy and thus most of them have entered into imports.

JUST n FAIR wants the consumers to be very careful before get into buying fancy looking imported furniture, as we Indians unceasingly believe Burma teakwood furniture to be an asset, and are not yet used to the western ideas of discarding princely furniture all eighteen months. Most of the imported furniture is make with decorate process technology, which means that the entire furniture piece is made up of panels of either MDF (Medium Density Fiber Board) or particleboard and not an inch of wood is used. The poor consumer is not aware round reputation print technology used by imported manufacturers for low cost and what would be the strength of a paper on furniture surface against actual Teakwood. How long would paper surface furniture last with... If you want to get a full essay, order it on our website: Orderessay

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