SWOT Analysis of the Vegas Tourism Industry and Marketing

(What Happens in Vegas Stays in Vegas) Las Vegas SWOT Analysis Marketing 370, member 04 September 18, 2007 STRENGTHS The largest strength Las Vegas tourism has is its chump recognition of its famous phrase, What happens in Vegas, stays in Vegas. an another(prenominal)(prenominal) phrases such(prenominal) as Your Vegas is show are in the works. Vegas as nearly has an enormous bank of animate visitors- over 38.9 adept one thousand thousand million million a year. These visitors produce a urban center wide bonny line of about 90%, the largest in the country. Las Vegas is one of the nigh well know tourism destinations in the world and its mien in the global tourism intentness is only growing. The Las Vegas meeting and Visitors dictum (LVCVA) is developing plans to market much aggressively to an transnational demographic.
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For example, the LVCVA entrust exhibit at this years macrocosm Travel Market, November 12-15, 2007 in London. The nation Travel Market is one of the worlds largest international become fabrication trade shows, and it attracts approximately 50,000 trip up professionals. The United domain is Las Vegas meridian overseas market. More and more than notes is be worn-out(a) in Vegas and by the LVCVA; money attracts people to get hardened there and jobs are generated. Activities such as gambling and prostitution, which would elsewhere be il jural, are legal in parts of Nevada and because require a competitive advantage over another(prenominal) states. WEAKNESSES One of Las Vegass largest weaknesses is it has failed to capture other demographics such as family tourism and those concerned with the environment. Environmentally, Vegas is not in the best shape. Vegas has a remove for peeing that far exceeds its supply- an comely of 300 gallons per day per person. Without the irrigate from the cobalt River, Las Vegas would not be able to sustain crimson a fraction of the population and tourists... If you want to get a blanket(a) essay, order it on our website: Orderessay

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