Targeting Youth

Targeting Youth Tobacco Advertising has dangerous effects on young sight. Tobacco advertising makes young sight their interview target. Everyday 3,000 children start smoking, most them between the ages of 10 and 18. These kids tirade for 90 percent of all new smokers. In fact, 90 percent of all adult smokers said that they first fall up as teenagers (Roberts). These statistics clearly show that young people are the prime target in the tobacco wars. The undersurface manufacturers may deny it, but advertising and promotion play a vital part in making these facts a reality (Roberts).

The kings of these media ploys are Marlboro and Camel. M arlboro uses a fictional western plowshare called The Marlboro Man, while Camel uses Joe Camel, a high-rolling, swinging cartoon spirit. Joe Camel, the smooth fiber from R.J. Reynolds, who is shown as a dromedary with complete style has been attacked by many Tobacco-Free Kids organizations as a major influence on the children of ...If you want to get a full essay, order it on our website: OrderEssay.net

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