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strategic mental home: Building new growth condescensiones EPDA yearbook Conference may 18th, 2007 Michael Moeller Beratergruppe Neuwaldegg, Vienna orchard apple tree Inc. Formerly known as Apple Computer Inc. Since 1976 Computers operating systems software iPod Since November 2001 over 100 million units sell Sales Qu I, 2007: $ 3.4 billion iTunes Store over 2.5 billion songs, 50 million TV shows , 1.3 million movies sold Worlds largest catalog: over five million songs Sales Qu I, 2007: $ 634 Mill. EPDA keynote Strategic Innovation michael.moeller@neuwaldegg.at May 18th, 2007 Page 2 Tchibo Every week a new world Since 1949 in the coffee business 1958 first time No. 1 in German market with Gold Mocca Besides coffee, Tchibo nowadays sells clothing, technology, travel, financial go and mobile phone services EPDA soda water Strategic Innovation michael.moeller@neuwaldegg.at May 18th, 2007 Page 3 Juraxx: discount lawyers being different Brass coat and closed doors Necessary to make an interlocking Pricing not transparent Often highly specialised Founded in 2003 Nationwide 30 shops and more than 100 attorneys, esp. in the city centres No appointment needed Online advice Pricing list displayed in shop window EPDA Keynote Strategic Innovation michael.moeller@neuwaldegg.

at May 18th, 2007 Page 4 Options for growth result Organic growth Growth through Mergers & Acquisitions Growth within the boundaries of the proven business concept Strategic Innovation (new business concept) Same or increased market pct in growing markets Increased market share in mature markets (product or process innovation) EPDA Keynote Strategic Innovation michael.moeller@neuwaldegg.at May 18th, 2007 Page 5 Research on longterm corporate mastery shows: Survival becomes more and more difficult Continuance in S&P 500 in years1) 90 More than half of forthwiths S&P-500 companies will disappear by 2020 The fixture of... If you want to get a full essay, order it on our website: Orderessay

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