Four hypotheses were tested. The quantitative results supported distributively of the alternative hypotheses. The alternative hypotheses were as follows:
As optimism in affinity to open(a) beliefs ab push through the coitionship between contracting HIV/AIDS and riskier sexual behavior increases, subject willingness to engage in riskier sexual behavior will increase.
As optimism in relation to subject beliefs about the severity of AIDS increases, subject willingness to engage in riskier sexual behavior will increase.
As optimism in relation to subject beliefs about the social costs associated with HIV/AIDS and riskier sexual behavior increases, subject willingness to engage in riskier sexual behavior will increase.
As optimism in relation to subject beliefs about the wellness benefits associated with avoiding riskier sexual behavior decreases, subject will
The HBM includes three broad beliefs cogitate to individual wellness: (1) general health motivation, (2) perceptual experience of the threat-value of a specific unsoundness, and (3) perception of the effectiveness of a specific health behavior for reducing that threat. The HBM assumes that beliefs work together to determine health actions. Accordingly, an individual who is positively motivated towards health and perceives a disease as threatening and a particular behavior as threat-reducing, is more likely to engage in that behavior than person who lacks any one of these beliefs. The model further specifies both perception of threat and threat-reduction.
A disease is likely to be perceive as threatening to the degree that the individual believes herself or himself to be susceptible to it and believes the disease to be severe. Threat-reduction is viewed as perception of the capacity of a health behavior to bring about sought after outcomes minus perception of costs (barriers) involved in carrying out that behavior (Mirotznik, Feldman, & Stein, 1995).
4. Self-efficacy, which involves the person's perception that he or she can run the behavior under a variety of circumstances.
With respect to the supposititious framework for the study, the HBM and the TRA are the most relevant models. Thus, the items for the data accruement survey questionnaire used in the study were based on the elements of these deuce models, and, in turn, the operational definitions of the variables to be tested in the hypotheses were based on the items included in the survey questionnaire.
An important contention of the TRA is that intentions are a predictor of behavior and it has two very distinct antecedents: attitude toward the behavior (AB) and subjective norm (SN). Attitudes are a function of beliefs. If a person believes that genuine behaviors are likely to result in positive outcomes, he will hold a positive attitude toward the behaviors (outcome expectancy. end point value is the person's evalua
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